How To Cancel Klaviyo Subscription? [in 2022]

Written by: Emily Anderson
Last updated:

Are you unhappy with Klaviyo or just think that Klaviyo is too expensive? Well, if you are sure that you don’t want to pay for your Klaviyo subscription anymore, this article is for you.

In this Klaviyo tutorial, we are going to show you how to cancel a Klaviyo subscription and everything else that relates to this.

If you prefer a better email marketing alternative, make sure to check out Sendinblue.

How to cancel a Klaviyo subscription?

To cancel a Klaviyo subscription:

  1. Log in to your Klaviyo account.
  2. Click on your profile on the top of the page.
  3. From the dropdown, select ‘Account’
  4. Navigate to the Klaviyo ‘Billing’ page
  5. Select the ‘Billing Preferences’ tab
  6. Under the Plan Overview section click on ‘Manage My subscription(s)’.
  7. Click on ‘Cancel my Email/SMS subscription’.
  8. Click on ‘Continue’ multiple times
  9. Fill out why you are canceling your Klaviyo subscription
  10. At the end of the cancelation flow, click on ‘Cancel My Klaviyo Subscription’.

If you go through these steps, your Klaviyo subscription should be canceled now.

If you go through these Klaviyo cancelation steps, your Klaviyo plan should be canceled.

What happens when you cancel your Klaviyo account?

Once you manage to cancel the subscription, here is what happens.

If you have paid for at least a month of subscription, you will have access to Klaviyo until the last day of your billing cycle.

However, after the last day of your paid subscription, you will lose access to Klaviyo and you no longer will be able to create and send email campaigns, set up autoresponder sequences, build email signup forms and landing pages, manage your subscribers, etc.

If you want to reactivate your subscription, all you have to do is to log in to your canceled Klaviyo account. Then you will be prompted to reactivate your Klaviyo subscription.

Looking for a Klaviyo Alternative?

Once you canceled Klaviyo but you still want to use another email marketing software, you just think that Klaviyo is missing some key features or it is too expensive, here are the best Klaviyo alternatives we recommend:

  • Our recommended email marketing software: Sendinblue
  • Cheapest email marketing tool: Mailerlite
  • One-time fee for email marketing software: Sendfox

Can you get a refund on Klaviyo subscription?

Whether you can get a Klaviyo refund will depend on when you have canceled your Klaviyo subscription.

If you have canceled your Klaviyo subscription right after the purchase or renewal, there is a good chance that Klaviyo will refund you.

Make sure to contact the Klaviyo customer support team by opening a support ticket or sending an email to their support team.

In this email, explain to them why you are requesting a refund so there is a higher chance they will give you a full or partial refund of your Klaviyo purchase price.

Keep in mind that they might not be required to grant you a refund on your canceled Klaviyo subscription plan. For more specifics, check out Klaviyo’s Terms of Service.

What is Klaviyo and how can you use it?

Klaviyo is a marketing automation and email & SMS marketing platform that uses data from online stores to create targeted email and SMS marketing campaigns.

Klaviyo can use e-commerce customer behavior and purchase history to create personalized email and SMS messages that encourage customers to buy more products from the store. Klaviyo also provides tools to track the performance of email and SMS marketing campaigns and measure their ROI.

List of Klaviyo features and tools:

  • Klaviyo AB Testing
  • Klaviyo Email newsletter builder
  • Built-in Klaviyo autoresponders
  • One-click integrations
  • Segmentation builder
  • Signup form builder
  • Popup builder
  • Customer profiles
  • Abandoned cart series
  • Personalized emails
  • Product recommendations
  • Responsive email templates
  • Drag-and-drop email design
  • Automated list imports
  • Smart sending
  • Facebook Advertising
  • Custom activity fields
  • Order follow-ups
  • ROI-based reporting
  • Signup forms and popups
  • Welcome emails
  • Order follow-ups

One of the most economical options available is Klaviyo, which provides a variety of cost-effective plans for email and SMS marketing. The Basic plan offered by the company starts at just $20 per month, while the Professional plan is priced at $149.

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