Abigail Ivy

Calculate billable utilization as a percentage of total available working hours, adjusted for role, experience, and project mix.

Estimate a professional hourly rate for marketing freelancers based on income goals, billable hours, experience, specialization, and client type.

Estimate monthly profit from a service retainer by combining revenue, delivery costs, and overhead factors.

Estimate your average client acquisition cost based on marketing and sales spend, conversion performance, and business model complexity.

Estimate your agency’s monthly profit based on revenue, costs, utilization, and pricing model.

Estimate monthly marketing agency fees based on scope, channels, and agency profile.

Estimate the return on investment (ROI) from hiring a marketing agency based on your spend, revenue impact, and internal cost savings.

Estimate the customer lifetime value (LTV) for your SaaS business based on ARPU, churn, gross margin, and expansion revenue.

Estimate your blended SaaS Customer Acquisition Cost (CAC) based on marketing and sales spend, new customers acquired, and efficiency factors.

Estimate your Gross Revenue Retention (GRR) based on starting recurring revenue, churned revenue, and plan mix effects.

Calculate your Net Revenue Retention (NRR) based on starting MRR from existing customers, expansion, contraction, and churn over a period.

Estimate projected annual expansion revenue from your existing customer base based on account volume, current spend, expected uplift, and sales effectiveness.