Top 100+ Facebook Ad Headline Examples [in 2023]

Written by: Emily Anderson
Last updated:

Are you looking for inspiration for your Facebook ad headlines? Look no further! In this Facebook ads tutorial, we’ve compiled a list of over 100 Facebook ad headline examples to help you get started.

No matter what type of ad you’re running, it’s important to have a strong, attention-grabbing headline that will entice potential customers to click through and learn more about your product or service. A well-written headline can be the difference between a successful ad campaign and one that falls flat.

In this post, we’ll provide examples of Facebook ad headlines for a variety of different campaigns, including lead ads, like campaigns, conversion ads, ecommerce stores, and remarketing campaigns. We’ve also included tips on how to write powerful Facebook ad headlines, so you can create effective ads that drive conversions.

With so many options to choose from, you’re sure to find the perfect headline for your next Facebook ad campaign. So let’s get started!

How to Write Powerful Facebook Ad Headlines?

Before we would share you the the top 100 Facebook ad headline ideas, let’s just go over some general advice and tips on how to write powerful Facebook ad headlines that grabs the users’ attentions and stop them scrolling on thier feeds.

Here is how to write powerful Facebook ad headlines:

  1. Keep it short and sweet: As mentioned earlier, the character limit for most ad formats is 25 characters, so it’s important to be concise and to the point.
  2. Use strong, actionable language: Use words that convey a sense of urgency or encourage readers to take action, such as “Buy now,” “Get yours,” or “Don’t miss out.”
  3. Make it relevant to your audience: Your headline should be relevant to the products or services you are offering and should appeal to your target audience.
  4. Use numbers: Using numbers in your headline can make it more attention-grabbing and can help to convey specific information about your product or service.
  5. Test different headlines: It’s a good idea to test different headlines to see which one performs the best. This will help you to determine which headline is most effective at grabbing the attention of your target audience.
  6. Use proper capitalization: Use proper capitalization to make your headline easy to read and more visually appealing.
  7. Avoid using all caps: Avoid using all caps, as it can make your headline look spammy and can be difficult to read.
  8. Take inspirations from successful Facebook ad headline examples.

By following these Facebook ad headline tips, you can create powerful Facebook ad headlines that will help to grab the attention of your target audience and encourage them to take action.

Facebook Ad Headline Examples for Lead ads

Here are some of the best Facebook lead ad headline examples you can take inspiration from:

  1. “Sign up for our newsletter and get exclusive discounts!”
  2. “Join our email list for the latest updates and promotions”
  3. “Get the inside scoop on our latest products and offers”
  4. “Become a VIP member and get exclusive deals”
  5. “Get on the list for early access to our new products”
  6. “Join our community and get special perks and discounts”
  7. “Stay in the know with our weekly newsletter”
  8. “Get notified of sales and special events”
  9. “Sign up to receive exclusive offers and promotions”
  10. “Be the first to know about our new product releases”
  11. “Get the latest updates and promotions delivered straight to your inbox”
  12. “Join our loyalty program and get rewarded for your purchases”
  13. “Get access to special deals and promotions for subscribers only”
  14. “Sign up for our email list and get 10% off your first purchase”
  15. “Join our VIP program for exclusive discounts and perks”
  16. “Get notified of sales and limited-time offers”
  17. “Stay up to date with the latest news and promotions from our company”
  18. “Get access to special deals and promotions for members only”
  19. “Sign up for our email list and get a free gift with your first purchase”
  20. “Join our loyalty program and earn points towards rewards with every purchase

Facebook Ad Headline Examples for Like Campaigns

  • “Like us on Facebook and stay up to date with our latest products and promotions”
  1. “Join the community and get access to exclusive deals and promotions”
  2. “Follow us on Facebook for the latest updates and news”
  3. “Get special discounts and perks when you like our page”
  4. “Stay in the know with our Facebook page”
  5. “Like us on Facebook and get notified of sales and special events”
  6. “Follow us for the latest news, updates, and promotions”
  7. “Join the community and get access to exclusive content”
  8. “Like our page and get notified of new product releases”
  9. “Get special discounts and promotions when you follow us on Facebook”
  10. “Stay up to date with our latest products and offers”
  11. “Join the community and get access to behind-the-scenes content”
  12. “Like our page and get notified of special events and promotions”
  13. “Follow us for the latest updates and news from our company”
  14. “Get access to exclusive deals and promotions when you like our page”
  15. “Stay in the know with our Facebook page”
  16. “Join the community and get notified of sales and special events”
  17. “Like us on Facebook and get access to exclusive content”
  18. “Follow us for the latest updates, news, and promotions”
  19. “Get special discounts and perks when you like our page”

Facebook Ad Headline examples for Conversion campaigns

  • “Buy now and save 10% on your purchase”
  1. “Get yours today and save on shipping”
  2. “Limited time offer: 15% off your purchase”
  3. “Hurry, offer ends soon: 10% off your order”
  4. “Don’t miss out: Save 15% on your purchase”
  5. “Order now and get a free gift with your purchase”
  6. “Act now and save 10% on your order”
  7. “Limited time offer: Get 20% off your purchase”
  8. “Hurry, offer ends soon: Save 15% on your order”
  9. “Don’t miss out on this deal: 10% off your purchase”
  10. “Order now and get free shipping on your purchase”
  11. “Act fast and save 15% on your order”
  12. “Limited time offer: Get 20% off your purchase”
  13. “Hurry, offer ends soon: Save 10% on your order”
  14. “Don’t miss out: Get 15% off your purchase”
  15. “Order now and get a free gift with your order”
  16. “Act fast and save 20% on your purchase”
  17. “Limited time offer: Save 15% on your order”
  18. “Hurry, offer ends soon: Get 10% off your purchase”
  19. “Don’t miss out on this deal: Save 20% on your order”

These headlines can be tailored to fit your specific business and products, and can be used to encourage potential customers to make a purchase. It’s important to choose a headline that is clear, concise, and relevant to your target audience. Using strong, actionable language and highlighting any special offers or discounts can also help to drive conversions.

Facebook Ad Headline Examples For Ecommerce Stores

61. “Shop now and save on your favorite brands”

  1. “Get the latest styles and trends at discounted prices”
  2. “Limited time offer: Get 20% off your purchase”
  3. “Hurry, offer ends soon: Save 10% on your order”
  4. “Don’t miss out: Save 15% on your purchase”
  5. “Shop now and get free shipping on your order”
  6. “Get the best deals on top brands”
  7. “Limited time offer: Save 20% on your purchase”
  8. “Hurry, offer ends soon: Get 15% off your order”
  9. “Don’t miss out: Save 10% on your purchase”
  10. “Shop now and get a free gift with your order”
  11. “Get the best prices on the latest styles”
  12. “Limited time offer: Save 15% on your purchase”
  13. “Hurry, offer ends soon: Get 10% off your order”
  14. “Don’t miss out: Save 20% on your purchase”
  15. “Shop now and get free shipping on your purchase”
  16. “Get the best deals on top brands”
  17. “Limited time offer: Save 10% on your purchase”
  18. “Hurry, offer ends soon: Get 15% off your order”
  19. “Don’t miss out: Save 20% on your purchase”

Facebook Ad Headline Examples For Remarketing campaigns

Facebook Remarketing campaigns can be an effective way to bring back potential customers who may have been interested in your products but didn’t make a purchase.

 

  1. “Welcome back! Get 10% off your next purchase”
  2. “Thanks for visiting! Save 15% on your next order”
  3. “Don’t miss out on this exclusive offer: Get 20% off your next purchase”
  4. “Welcome back! Get a free gift with your next order”
  5. “Thanks for visiting! Save 10% on your next purchase”
  6. “Don’t miss out on this exclusive offer: Get 15% off your next order”
  7. “Welcome back! Get free shipping on your next purchase”
  8. “Thanks for visiting! Save 20% on your next order”
  9. “Don’t miss out on this exclusive offer: Get 10% off your next purchase”
  10. “Welcome back! Get a free gift with your next order”
  11. “Thanks for visiting! Save 15% on your next purchase”
  12. “Don’t miss out on this exclusive offer: Get 20% off your next order”
  13. “Welcome back! Get free shipping on your next purchase”
  14. “Thanks for visiting! Save 10% on your next order”
  15. “Don’t miss out on this exclusive offer: Get 15% off your next purchase”
  16. “Welcome back! Get a free gift with your next order”
  17. “Thanks for visiting! Save 20% on your next order”
  18. “Don’t miss out on this exclusive offer: Get 10% off your next purchase”
  19. “Welcome back! Get free shipping on your next purchase”
  20. “Thanks for visiting! Save 15% on your next order”


What is the Facebook headline character limit?

On Facebook, the character limit for headlines is 25 characters for most ad formats, including single image and carousel ads. However, some ad formats, such as Instant Experience and Collection, have a character limit of 50 characters for the headline.

It’s important to note that these character limits apply to the text in the headline field only, and do not include any additional text or branding that may appear in the ad. Additionally, the character limit for the body copy of a Facebook ad is typically 90 characters.

It’s worth considering the length of your Facebook ad headline carefully, as a shorter and more concise headline may be more effective at grabbing the attention of potential customers. Additionally, using all of the available characters in your headline can help to convey important information about your product or service.

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