A great way to promote your LinkedIn company page on LinkedIn is to engage with other LinkedIn users by liking their posts and commenting on them.
For this reason, in this LinkedIn marketing tutorial, we are going to show you how to like a LinkedIn post as a company on LinkedIn and how to comment on a LinkedIn post as a company.
If you prefer to watch a video tutorial on how to like a post as a company on LinkedIn, check out this tutorial:
How to like a post on LinkedIn as a company page?
Here is how to like a LinkedIn post as a company page:
- Go to the LinkedIn post you want to like as a company
- Click on the three dots in the top right corner of the post
- Select ‘Copy link to post’
- Paste the link to your web browser
- Now we have to find the LinkedIn company ID of our LinkedIn business page.
- So open your LinkedIn business page.
- Check the address bar of the browser, the ID you will see there is the LinkedIn page company ID.
- Copy the ID and past it next to this: /?actorCompanyId=*YOUR_COMPANY_ID*
- Paste this after the URL of the page where you opened the LinkedIn post
- Refresh the page of the LinkedIn post
The LinkedIn post should be redirected to a new page where now you can like the LinkedIn post as a company page.
How to comment on a post on LinkedIn as a company?
Here is how to comment on LinkedIn as a company:
- Go to the LinkedIn post you want to comment on as a company
- Click on the three dots in the top right corner of the post
- Select ‘Copy link to post’
- Paste the link to your web browser
- Now we have to find the LinkedIn company ID of our LinkedIn business page.
- So open your LinkedIn business page.
- Check the address bar of the browser, the ID you will see there is the LinkedIn page company ID.
- Copy the ID and past it next to this: /?actorCompanyId=*YOUR_COMPANY_ID*
- Paste this after the URL of the page where you opened the LinkedIn post
- Refresh the page of the LinkedIn post
The LinkedIn post should be redirected to a new page where now you can comment on the LinkedIn post as a company page.
Advice related to commenting on LinkedIn as a company page
When commenting on a post on LinkedIn, remember that you represent your Company.
Be professional, helpful, and direct in your comments and recommendations, and don’t forget to use your brand voice when writing your comments.
This is an excellent opportunity to connect with other professionals and build relationships within the company. It would help if you were consistent when using these tips.
Other Ways to Engage on LinkedIn as a Company Profile
There are many ways to engage with your customers and prospects to like a post on LinkedIn as a company. Here are a few ideas for you to try.
Invite Them to Connect
This is a great way to get your prospects and customers to feel more comfortable with your business, especially if you learn about your Company.
Post an Update
LinkedIn lets you post an update that will appear in all of the users’ news feeds who have chosen for updates from you to go directly into their news feed. This is a great way to get your Company’s name out there and be seen by people who might not have seen it previously or as often.
Posting Content
If you have blog posts, white papers, e-books, or other content that applies to your clients or potential clients, posting it on LinkedIn can help spread your information and reach people who might be interested in it.
Having a Presence
Most of the companies use LinkedIn to back up their other social media presences. For example, if you have an active account and are on LinkedIn, it’s a good idea for you to post some of your pictures on LinkedIn as well. It will encourage people to like what the company profiles want.
