ROIhacks.comOnce you managed to set up the Facebook Pixel base code and the PageView event with Google Tag Manager, the next step is to add Facebook Standard Events with Google Tag Manager. This way, you will be able to track not only basic page views but also the most important user actions that happen on … Read more
Do you want to know how to find the Facebook Ad Account ID? Whatever your reason, in the Facebook ads tutorial, we are going to show you three methods how to find the Facebook Ad Account ID: look up the the Facebook Ad Account ID in the Business Settings section of Facebook Business Manager find … Read more
One of the advantages of using Google Tag Manager for implementing your Facebook Pixel tracking is that then you have the ability to easily create Custom Events with Google Tag Manager to track other user interactions with the Facebook Pixel besides the 17 Standard Events predefined by Facebook. In this tutorial, we are going to … Read more
If you want to promote your business or personal brand on Facebook or simply just to have a platform where people can follow you, the first step is to create a Facebook Business Page, or as Facebook simply calls it, a Facebook Page (previously known as a Facebook fan page.) In this short guide we … Read more
Are you taking advantage of the features and tools Facebook is providing in Facebook Business Manager? Do you know how to use these free tools and features in Facebook BM? In this guide, we are going to cover everything you need to know about using Facebook Business Manager. Among others we will cover: why you … Read more
Once you created your Facebook Business Manager, you also should create a Facebook ad account so you can start advertising on Facebook. In this quick guide, we are going to show you how to create Facebook ad accounts and cover everything related to FB Ad Accounts such as: What is a Facebook ad account? How … Read more
There are multiple reasons why you might want to delete a Facebook page. Whatever your reasons, we will explain everything in this article about deleting Facebook pages. In this Facebook business page tutorial we will also cover: how to delete a Facebook page? (step by step process) What happens when you delete a Facebook page? … Read more
One of the rookie mistakes we see when we are auditing Facebook ads accounts is when the advertiser is not using any Facebook UTM builder to add UTM parameters or other URL parameters to track their Facebook ads campaigns in Google Analytics. Without setting up the proper Facebook UTM tags with a Facebook UTM builder, … Read more
Once you created a Facebook Pixel for your page, you will also get a unique Pixel ID that is only associated with your Facebook Pixel. But when later you need the ID, a lot of people have no idea how to find the Facebook Pixel ID. In this quick Facebook Pixel guide, we are going … Read more
Installing Facebook Pixel with Google Tag Manager is the ideal way of installing and setting up the Facebook Pixel on your website. In this guide, we are going to show you two ways how you can implement the Facebook Pixel tracking with Google Tag Manager that will also enable you to also implement advanced Pixel … Read more
Facebook Shopping Custom Audiences targeting is the brand new way how you can make Engagement Custom Audiences from people who used your Instagram or Facebook Shops. If you have access to Facebook and Instagram Shops (the checkout option is currently only available in the US), you definitely have to set it up and then create … Read more
One of the newest types of Custom Audiences you can create in your Facebook ad account is the On-Facebook Listings Custom Audience. If you have a product catalog set up and people view products in that catalog regularly, this is a custom audience you should definitely take advantage of. If you have no idea how … Read more